Creative Direction, Art Direction & Design
InspireMSP-video.jpg

Inspire MSP

Inspire msp

Art misses you.

During the pandemic, local museums were closed. As the city reopened, we created a campaign to encourage people to come back and be inspired all over again. We mashed up masterpieces and works of art from four museums to create new works of art from the mashups.

AdFed Show award winner silver and bronze pins

 

:30 Video
(Silver Pin winner - AdFed Show)

Print insert

Print insert that unfolds to be a poster for your wall. It highlights specific exhibits and encourages viewers to go see the works of art today.

print

Print campaign features mash ups of works of art from each museum. Together they make a new bold image.

Out of home

A series of billboards further promotes the “now open” message and carries out the mash-up of art concept.